Essentially an aluminium version of the Croix de Fer, the CDA features a similar plethora of mounts and wide clearances but comes in at a significantly lower price. Part of this is down to the different frame material, but cheaper components are also a factor. For those interested in dipping their toes into racing, or just want a sportier feeling bike, the Zeal range is Genesis’ entry level carbon option. The geometry is more aggressive than the endurance-oriented Equilibrium, but not quite as ‘head-down bum-up’ as the dedicated racers that are the Zeros. Unstable due to steep long travel shock angle and high battery pack position. Relatively low price but tough to test ride as it’s primarily available only online…
So many models are offered that it can be hard to choose exactly which bike is best for you. We’ve split this guide up into four large sections; road bikes, adventure bikes, cyclocross bikes, and utility bikes, detailing each of the bikes in the range and how they differ from the others. If you’re a dyed in the wool roadie or complete ‘cross-head, you can jump straight to the section that interests you most. In the beginning, back in 1977 there was a small suburban bicycle shop on West End Lane, West Hampstead in North West London called Beta Bikes. Errol has spent time in the USA and had seen the emergence of mountain biking and decided to bring it to the UK.
Extremely light weight hardtail electric bike with 27 speeds and an efficient friction drive motor. Keyde drivetrain blends in, motor is very small and battery is shaped like a water…… All our bikes are designed at our HQ in Milton Keynes but we’re extremely proud to be able to use some expert workshops in Vietnam and Indonesia for production. All our frames are put together by hand in batches and then assembled before being shipped over to our warehouse. That’s why we have an extensive network of expert dealers who can help you get your perfect Genesis, whether you’re after a reliable tourer or your dream custom build.Find your local dealer here. You can also buy your new Genesis through Freewheel – your local bike shop online.
Over time your hand might get tired (and good luck trying to carry it up stairs) but for the money it gets the job done and could be a solid option for someone willing to screw around a bit and who also fits the frame. Note that when I was test riding this bike I bumped my knee on the battery genesis mountain bike when swinging my leg over the back. Some of the low-step ProdecoTech bikes like the Stride R help eliminate this concern. These are Genesis’ entry-level road bikes and are the cheapest in their range. The geometry is a little more upright, making for a more comfortable and less twitchy ride.
We’d always advise going to your local Genesis dealer, where they can see the bike and diagnose any technical or mechanical issues that you’re having with your bike. Freewheel features a growing Reserve and Collect network made up of regional independent bike shops. Each shop is highly regarded within their local communities and provides customers with many value added bike related services. Collectively know as the Freewheel Union, each participating bike shop retains their own bricks and mortar identity and are not owned by Freewheel or Madison. Freewheel.co.uk simply brings together professional cycle shops to give our customers extra service and peace of mind. Over ten years the range expanded beyond commuter bikes to include road, mountain, cyclo-cross, gravel, kids and fat bikes.
The dropper seatpost, slacker head angle, shorter chainstays and clearance for tyres up to 50mm wide on 650b wheels are responsible for this more playful handling. With a 2×9 Shimano Sora groupset and mechanical disc brakes, there are notable differences to the higher end Croix de Fer. But these genesis bike won’t present an impediment to getting out and using the frame for the huge variety of applications it has the capability for. Gravel riding, endurance road riding, cycle-touring, commuting, these are all still possible on this bike – it’s just a more accessible platform to get started with.
PromotionWe were asked to help create promotional items for the first company store in the US. Packaging SystemThe packaging system had to accommodate everything from small replacement parts to complete bikes. Packaging SystemWe created a packaging system that both stood out at retail and aided in finding the right product at a glance in a crowded retail environment.
I listed “no mounting points for cargo” as a con but with the limited support here and somewhat delicate battery interface I think they made the right call. Almost the antithesis of the Day One, the Flyer is sublime in its simplicity. It employs easily adjustable rim brakes, a single 42×17 gear, and it has mudguards to keep the spray off. Although the frame is steel, it’s relatively lightweight with a carbon fork and no excess components weighing it down. There are, however, a number of points that make this a more versatile bike than the carbon alternative.
Genesis was hired to help create a brand visual language to help tie the products into a cohesive whole in the global marketplace. Finding the center of the brand design was based on our uncovering the “truth in materials” position. Genesis created the personalities and graphics for bikes built for the world’s diverse cultures. You can see our work for Giant in the grueling Tour de France, on Tokyo commuter streets, and in a garage much like your own.