The Hydro Flask Day Escape Tote ($150) offers a streamlined, lightweight, and durable design. We used this cooler for park BBQs and loved how comfortable it was to slip over our shoulders and carry. The insulation is a metal-coated plastic blend, which did a solid job of preserving the ice and goods.
While adventuring, this cooler did a noteworthy job of preserving ice in sunny conditions and exceeded the capabilities of other coolers we tested. A two-way zipper provides easy top access, and the cube shape nicely slides into tight spaces on a boat or in the truck bed. But we wish the side mesh water bottle pockets were hardy like the rest of the cooler — they felt flimsy and easily snagged.
A smaller cooler tote bag may be ideal for a day hike with your significant other, whereas a more sizable cooler is great for larger outdoor gatherings. In our testing, we found the side handles of the Fishpond Blizzard Soft Cooler and OtterBox Trooper 20 Cooler were stalwart and comfortable to grab. We liked the wide, soft material of the two swing-up straps on the Snow Peak Soft Cooler. We pay attention to that variable to know if a cooler needs to always be upright.
One potential issue, especially when transporting for lunch, is the cooler leaked a bit from the zipper. Four tie-down points on the cooler igloo soft cooler will help with that during transport in a vehicle. Some clearance product and price points may not be available at all locations.
Additionally, it has stretchy mesh side pockets and a bungee cord for holding a blanket or jacket. Many of these coolers have handy features that add to their overall convenience. Both the Engle Roll Top and Arctic Zone Titan Zipperless come with bottle openers on the outsides of the bag, though we struggled to effectively use the one on the Titan. The Engel and IceMule include air valves, which help eliminate excess warm air within the bag.
In our lab tests, it provides top-notch insulation, keeping raw foods appropriately cold (below 40 degrees Fahrenheit) for three days. While many soft coolers have bulky zippers that are difficult to use or narrow openings that hinder access, the Engel is remarkably easy to use. With corners that unclip, the top conveniently opens further to allow quick loading and locating of contents. On top of that, this is one of the largest coolers we tested, fitting an impressive 48 cans, making it a solid contender to guard your food and drink for a long weekend of camping. Despite its bulky size, the Engel is more portable than we expected, featuring an easy two-person carry using the end handles.
They weigh less and are easy for one person to grab and quickly transport from the deck to the truck bed. All coolers were tested extensively in our Brooklyn testing lab. We then sent the coolers to field testers for additional insights. We packed the coolers with the stated capacity of cans (when possible); we also filled the coolers with ice once the cans were packed. Once the coolers were full, we began testing for portability and durability by carrying the coolers around the lab and up and down steps and pushing them off tables onto a concrete floor.
Let the interior completely air dry or use a towel to wipe down before zipping shut for storage. Some soft coolers have materials that are mildew resistant and antimicrobial like the interior liner of the RTIC Soft Pack Cooler. YETI also treats the interior and exterior of its Hopper Flip soft coolers to be mildew resistant, which helps with keeping your tote sanitary while extending the life of the product. According to our ice retention test, the REI Co-op Cool Haul is capable of holding ice for up to 60 hours.
Most of our choice soft coolers are either larger (30 L to 38 L) for group multiday trips or more compact (12 L to 19 L). During the warmer months, there’s nothing better than sitting on a beach or in a park with a cold can of something refreshing and some chilled snacks to munch on. While we’ve previously tested hard-sided coolers, we decided to focus on soft-sided coolers, which promise to keep food and drinks cold without the heft and bulk. While the Boss is very durable and comfy to carry, it didn’t do as well in ice and cold retention compared to Yeti’s Hopper BackFlip backpack cooler. Some 24 hours after we put ice in the coolers, the inside temperature of the Boss increased by 19 degrees compared to just 7 degrees in the Yeti. And where the Yeti still had about half of its ice frozen, our testers reported only about 20 percent of the ice placed in the Icemule stayed frozen.
For more on the topic, check out our article on the best backpack coolers. Traditional hard-sided coolers lead the charge in ice retention and durability, but for those who don’t need a week’s worth of cold food and drinks, a soft-sided cooler can be a viable alternative. Compared to hard models, soft coolers are considerably lighter, easier to carry, and often save you a good deal of cash. From burly waterproof options to packable designs that collapse down for easy storage, below we break down the top soft coolers of 2023. For more background information, check out our detailed comparison table and buying advice below the picks. If you’re less concerned about portability and instead prioritize cooling capabilities and durability, we’ve also compiled a list of the best hard-sided coolers.