Look to the Equilibrium if you’re after a performance road package or to the Tour de fer if you desire a rugged reliable touring package, ready to go off the peg. British brand Genesis has become a brand synonymous with versatility for us here at Wheelbase. Genesis champion themselves on built in practicalities that can be seen throughout the range, enabling their use daily across many different scenarios. The best example of this is the Croix de Fer which can only be described as the Swiss Army knife of the road bike world, capable of on or off road touring adventures, daily commutes and really comes into its own on anything unpaved. If there are any issues with your bike, return it for a full refund or receive a replacement bike for free. Your bike frame & fork are protected under our Lifetime Warranty policy.
Onto the tubeless set up… This WTB rim and tyre combo were a bit of a nightmare to get to sit, the internal rim profile has a deep channel that is v-shaped, the tyres sat very loosely on the rim and just would not allow the bead to become seated. I had to resort to using a friends compressor, which still required the tyres to be wrestled on with a tyre lever pulling the bead to the rim – although once on have been solid, genesis bike even at quite low pressures. Though we’re a bike shop that sells, builds and fixes bicycles, they’re really just the means to an end; albeit a beautifully designed means to an idyllic end. Our job most importantly is to encourage as many people as we can to get out and ride for transport and enjoyment. We’d love to make riding a bike as commonplace as your morning cup of coffee, which by the way is our other obsession.
Plus, the lightweight alloy wheels add to the bike’s speed and agility. The matte black finish with neon accents is sure to turn heads on any trail. Upgrade your mountain biking game with the 29″ Genesis Incline.
The Genesis Fugio 10 sits at the bottom of the Fugio range, replacing the steel framesets found on the Fugio 20 (SRAM Apex 1x) and 30 (Shimano GRX 1x) with aluminium, but retaining the carbon fork found across the range. We’re always looking out for keen riders who are planning trips so we are open to receiving sponsorship proposals to consider. Unfortunately we do not range Genesis branded components for after sale. Packaging SystemThe packaging system had to accommodate everything from small replacement parts to complete bikes. Packaging SystemWe created a packaging system that both stood out at retail and aided in finding the right product at a glance in a crowded retail environment. Product PresentationWe developed the product graphic presentation for more than 200 unique models every year…while being on-trend, fresh and true to the brand.
Each newsletter is headed up by an exclusive editorial from our team and includes stories and news you don’t want to miss. Join our mailing list to receive Singletrack editorial wisdom directly in your inbox. The Montane Icemen (Pete Sissons and Paul Cosgrove) underlined the bikes capabilities as they used a pair of Croix de Fers to circumnavigate the 1600-mile coastline of Iceland in 14 days.
Product PresentationFrom free-ride, long-travel mountain models to fun city bikes, the presentation is a key attractor on the sales floor. This Genesis Fugio 10 is a fun, adaptable, robust bike for exploring local trails (did I mention it made me smile?) and for the occasional overnight trip or commuting. If you want an entry-level gravel bike that’s focussed on the fun element and is adaptable this could be the bike for you, although the Fugio 20 or 30 might be worth considering for the frame material and groupset upgrades.